Communications

“Building Trust in the Marketplace”

In an increasingly competitive market, it’s important to have the right people involved in designing, coordinating and implementing your communication strategies to raise your brand’s profile.

Such a team can assist you in:

  • Stimulating demand for your products and services
  • Reinforcing brand awareness
  • Building a great relationship with stakeholders, including the media
  • Establishing trust in the marketplace
  • Projecting a strong image
  • Managing issues raised by stakeholders

This is where Human Equation comes in.

Our strength lies in the field of communications and media relations, particularly writing and editorial skills which you can leverage on to package your corporate stories in a compelling manner.

Tell us your communications needs and we’ll fulfill them. We’ll make sure the right people hear about you and read about you. We’ll help you promote your organisation, your products and events effectively and efficiently.

Our scope of work involves:

  • Planning your public relations strategy
  • Organising your media conferences, product launches and other corporate events
  • Crafting effective media communiques to build your profile
  • Liaising with the media to ensure positive coverage
  • Organising feature articles and news reports to be prominently featured in electronic and print media
  • Tracking & recording placement of articles in media
  • Training your spokespersons to handle the media with confidence
  • Managing media crises